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Recent Articles

Google Patent Study
Two months ago, Google released a 63-point patent document outlining how it examines historical data associated with websites and documents in its index.

Another Way to Narrow Your Margins
With the usual press release-driven fanfare, reserach company eMarketer has released a new study, "The Business of Blogging." Asking price: US $695.

Bloggers Key In Corporate Knowledge Management?
Bloggers could act as Subject Matter Experts internally. In that way, they could become key players in an organization's knowledge management.

White Paper On Word Of Mouth Marketing
Highly recommended reading: The new womma whitepaper Word of Mouth 101 -- An Introduction to Word of Mouth Marketing (pdf).


06.30.05


White paper due on EU constitution
The Taoiseach says the Irish government is pressing ahead with a white paper in the autumn on the EU Constitution.

But he says the Irish government has no date in mind next year for a referendum on the issue.
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SEC, OCC and Federal Reserve Interagency White Paper Considered a Benchmark
Westborough, MA and New York, NY, June 21, 2005 – At the heart of the 100-km question that financial firms continue to confront in a post-9/11 world is the issue of data replication that allows them to quickly and accurately replicate all of their critical data in the event of an IT disruption or significant IT event preventing the loss of any critical data. According to TABB Group’s first report released today by their Crisis & Continuity Services division, "Crisis in Continuity: Financial Markets Firms Tackle the 100km Question," firms employ three major methods of data replication – synchronous, asynchronous and hybrid replication solutions.

Data replication solutions meet two key objectives, to minimize the recovery-point objective (RPO), ensuring no data loss, while minimizing the recovery-time objective (RTO), the maximum allowable time between failure and recovery.
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CollegeRecruiter.com Releases White Paper on 15 Best Practices for Corporate Employment Sites
Since the commercialization of the Internet in the mid-1990s, employers have struggled with how they can best use this new media to improve the quantity and quality of their hires. CollegeRecruiter.com, the highest traffic career site used by job hunting students, recent graduates and employers, announced today that it has released a white paper to help these employers.

The white paper, "The Best Practices for Corporate Employment Sites: The 15 Features Necessary to Maximize the Quantity and Quality of Candidates Sourced Through Your Web Site," communicates to employers the experiences of the staff of CollegeRecruiter.com with respect to the best practices for corporate employment Web sites. This document describes, explains the importance of, and gives examples of 15 of the most important Web site features. And because CollegeRecruiter.com does not design corporate employment Web sites, "The Best Practices for Corporate Employment Sites" white paper is an unbiased, non-sales document.
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CeME And HTNG Collaborate To Produce White Paper That Details The ’Guest Of The Future’
A new report, authored by CeME (Center for Marketing Effectiveness) and produced in collaboration with Hotel Technology Next Generation (HTNG), was released to HTNG members last week in Los Angeles at the Hotel Industry Technology Exposition and Conference (HITEC). Entitled “The Guest of the Future: In-Room Technology Preferences Today and Tomorrow,” this 6 month research effort defines the profile of the guest of the future and the impact this changing profile has on in-room technology decisions.

This 50-page paper offers ideas related to how hotels can more effectively meet the needs of their guests both today and into the future. It suggests that accessibility of content – video, voice, data – has historically driven technology adoption. Douglas Rice, Executive Director of HTNG, remarked, “CeME provided clear and insightful expertise in the analysis of the vast quantity of material available on this topic. We believe the conclusions set forth in this ground-breaking paper will provide a new perspective for the hotelier to consider when making technology decisions for their hotels over the coming years.”
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